#SID2018 on social media – It starts with us!

Safer Internet Day 2018 was the biggest yet! With over 1,700 supporters running activities across the UK, youth led events in England, Ireland, Scotland and Wales, over 50 football club getting involved and the #SID2018 hashtag trending all day in the UK!

We saw some amazing content shared on social media to celebrate Safer Internet Day, from organisations – including companies, government, charities, schools, police, football clubs and more – as well as individuals, all showcasing the great things they were doing to help create a kinder and better internet.

Across social media platforms including Facebook, Instagram, Twitter, YouTube and Snapchat there was a huge amount of activity. The day kickstarted with the Thunderclap which saw 953 supporters join the mass social media post, collectively reaching over 9 million people.

#SID2018 trended throughout the day in the UK, brought to life with the Twitter custom emoji, while users around the UK used the Safer Internet Day Snapchat filter and celebrities such as James McVey, Grace Victory, and Riyadh Khalaf shared their messages and top tips for being safe online.

In addition, the UK Safer Internet Centre worked with Facebook, Instagram, Twitter and Snapchat to run advertising campaigns across their platforms for Safer Internet Day, maximising the reach of the campaign.

This Safer Internet Day we asked everyone to share their pledge for creating a better internet. We saw some really inspiring examples across social media of how people saw their actions, and the actions of those around them, combining together to help create change online.

We saw display boards made up of jigsaw pieces, videos, animations and more all posted under the ItStartsWithUs hashtag.

See our highlights from the campaign on Storify.