Safer Internet Day 2012 Radio Reaches New Heights!

21 Feb 2012 UK SIC

The UK Safer Internet Centre again broadcast Safer Internet Day Live, the marathon 12 hour Internet radio programme marking Safer Internet Day 2012.  Building on the success of the first broadcast in 2011, the programme heard from more participants, attracted considerably more listeners, stimulated more online interactivity and for the first time broadcast simultaneously across the BBC World Service.

The programme had so many highlights, for example the programme was opened by the Neelie Kroes, the Vice President responsible for the Digital Agenda for the European Commission as well as UK Government Ministers Tim Loughton and Lynn Featherstone.  There were again an array of contributors from not only across Europe but America and Australia, including a world exclusive from Clicky at NCMEC!  One of the objectives was to involve more children and young people which was certainly achieved with children from 11 schools appearing.  Included here were some fantastic examples of connecting generations, for example we had a live link with St Columb Major School in Cornwall UK who had opened their doors to welcome grandparents in so they could discuss technology together.  In all, the programme had contributions from 79 organisations (50% more than 2011). 

New for 2012 was the Euro hour, with the opportunity to (virtually) hop from country to country to listen to how expertly Safer Internet Day was marked in 7 countries.  As the programme lead into the evening there was a focus on what industry and providers are working on as well as simple things that parents could consider by way of parental controls.

A real highlight was the live simulcast with the BBC Click programme at 19:30 (GMT) where the programmes exchanged radio streams, extending Safer Internet Day Live across the BBC World Service to their 42 million listeners.

Like 2011, Twitter was a centre for communication and exchange, although in 2012 was no comparison as #sid2012 ‘trended’ throughout the day.

Safer Internet Day 2012 attracted over 30,000 listeners this year with average listening times over 2.5 hours and so by all counts was a resounding success.

The complete array of participants can be replayed by following each of the links below ( )

09.00  On Air – Download pdf Schedule

09.03  Interview with Vice President Neelie Kroes – European Commission

09.15  Internet Safety News

Latest Internet Safety news from around the world

09.30  Primary School Assembly

Childnet International – The 3 Little Monsters

10.00  Internet Safety News 

This was repeated on the hour every hour

10.05  Youngest Web Users (5-7)

10.30  The Internet at School

11:05  Wise Kids (8-10)

11.30  Research

11.45  Ministers LIVE

12.10  How to set up Facebook (and others) for School use

13.05  Tweens (11 -12)

Schools participation:

13.40  Sexting – why would you?

14.05  Euro Safety – what is happening across Europe?

15.15  Internet; The Future

15.30  Young People at Parliament

16.05  Consequences of your Digital Footprint, Managing your Online Identity

16.40  Helpline

17.05  Parental Controls – How is your ISP helping you?

19.05  Parental Controls

19.30  Mobile Internet

20.05  Connecting Generations

20.42  Summary 

21.00  Close

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