167: Ofcom’s Children and Parents Media Use and Attitudes – Highlights from Ofcom’s 2022 Research
Ofcom / Critical Research / Revealing Reality (March 2022)
A summary of the results from Ofcom’s Children’s Media Literacy Tracker, providing detailed evidence on media use, attitudes and understanding among children and young people aged 8-17; media access and use of young children aged 3-7; and parents’ views about their children’s media use, and the ways that parents seek to – or decide not to – monitor or limit use of different types of media.
The report on which this summary is based also draws on our qualitative Children’s Media Lives1 research (a longitudinal ethnographic study that provides in-depth insight into the online behaviours and experiences of 18 children aged between eight and 21) as well as Ofcom’s News Consumption Survey, Ofcom’s Children’s Audio Survey, Ofcom’s Wellbeing Survey, supplementary CATI omnibus data on digital exclusion and data from external sources including BARB, Childwise and The Insights Family.
