Ofcom publish research into online behaviour

11 Jun 2013 UK SIC

Ofcom has published a report into how citizens and consumers use the internet and interact with online services.

The report, Being online: an investigation of online users’ habits and attitudes, was commissioned to inform Ofcom’s duties in relation to consumers’ and citizens’ communications interests, and its regulatory duty to promote media literacy. The study finds that people’s attitudes towards the internet and the role it plays in their lives varies widely, dictated primarily by their confidence and competence when going online.

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